Briefing

AUTO4YOU - Motor Group is a company dedicated to the sale, repair and maintenance of multi-brand cars.

The creation of this promotional spot aims to represent the brand's values ​​through a multidimensional connection between man and machine.

In life
there are times when we lose our way,
and it’s difficult to start over.

Moving without destination
wetrust the future to the path forward.

Between the tight turns…
we look for a new direction

where the most important thing
Is being on the right path!

AUTO4YOU – MOTOR GROUP

a new direction a new direction

Filme

Ricardo Couto, for his charisma and assumed figure over many years of television, was the protagonist chosen to convey this message.

Portraying in his own way, a reflective moment of a Man in a search for an answer, in which the Machine assumes the revealing role of destiny.

Behind the Scenes